What World Will You Build Today?

Parallel Worlds is a spatial transformation company leveraging innovative technology to elevate brands, expanding upon their digital presence and maximizing the value of their intellectual property (IP). ​ Through the integration of digital twinning, consumer smart products, and immersive media, we empower brands to enhance reality, elevate consumer engagement, and convert consumers to "Prosumers," actively co-creating and nurturing value in their ecosystem.

Spatial transformation involves reshaping the relationship between physical and digital spaces. Parallel Worlds achieves this by integrating cutting-edge technologies like digital twinning, consumer smart products, and immersive media to create a seamless blend of the physical and digital worlds.

We define Metaverse as a living, breathing anthropological ecosystem enabled by a vast technological infrastructure including geospatial computing, artificial intelligence, Earth Intelligence, GIS (Geographic Information Systems), BIM (Building Information Modeling), IoT (Internet of Things), wireless telecommunications, and hardware (Mobile Devices, Headsets, AR Glass etc.). Quite simply, Metaverse is digital space that goes beyond virtual reality and includes interconnected, immersive experiences that span the physical and virtual worlds.

Metahattan represents a pioneering example of mixed reality, seamlessly blending elements of both the physical and digital worlds. Through this innovative platform, users can experience New York City in a truly immersive manner, combining augmented reality (AR) and virtual reality (VR) technologies. Metahattan offers a comprehensive suite of tools for users to interact with and manipulate this digital twin, from creating bespoke AR experiences to navigating virtual spaces with VR technology. It serves as a groundbreaking example of how digital twinning can bring real-world locations into the digital realm, offering new avenues for exploration, collaboration, and innovation.

Parallel Worlds distinguishes itself by offering a unique ability to anchor immersive experiences in reality through its cloud-hosted digital twin of Earth. While other platforms may focus solely on creating immersive content, Parallel Worlds seamlessly integrates spatial computing with a low-code, no-code approach. This empowers users to effortlessly create and deploy augmented reality (AR) and virtual reality (VR) content, ensuring that the immersive experiences are not only visually captivating but also contextually linked to the real-world environment. This dual emphasis on spatial context and user-friendly content creation sets Parallel Worlds apart, making it a pioneering platform in the immersive technology landscape.

Enterprise digital twinning involves creating virtual replicas of physical assets and processes for monitoring and optimization. Parallel Worlds achieves this through spatial computing, real-time data capture, IoT interoperability, simulation, collaborative co-creation, and immersive interfaces. The platform allows seamless integration of IoT devices, enabling businesses to simulate scenarios, analyze data, and make informed decisions. Users experience an immersive interface, adapting digital twinning solutions to industry-specific needs. This consolidated approach enhances operational understanding and facilitates data-driven decision-making across various sectors and stakeholders.

Consumer smart products, equipped with RFID, NFC, BLE, and/or QR technologies, offer seamless tracking and interaction capabilities. Parallel Worlds utilizes these technologies to furnish brands with real-time data analytics, revealing when, where, and how consumers engage with their products. These insights empower brands to refine marketing, optimize product placement, and enhance satisfaction, fostering deeper connections with their audience.

Yes, Parallel Worlds ensures interoperability with IoT devices. This allows for the seamless integration of data from sensors and other IoT devices, enhancing the accuracy of digital twins and immersive experiences.

Geospatial computing is a technology that integrates location-based data and computational processes to enhance digital experiences. In the realm of immersive media deployment, it allows for the dynamic placement and 'pinning' of experiences and assets across a mirrored Augmented Reality (AR)/Virtual Reality (VR) layer of Earth. This means that digital content, such as interactive elements, virtual objects, or information, can be precisely anchored to real-world locations, providing users with a contextual and location-aware digital environment. This approach enriches digital experiences by seamlessly blending virtual and physical realities, creating immersive and engaging encounters for users in specific geographic locations.

It refers to using software development platforms & toolsets that require minimal or no traditional coding to create and deploy immersive media experiences. Parallel Worlds allows individuals with varying technical expertise to effortlessly build, launch, and license their immersive media assets in extended reality environments (AR, VR, MR).

This is made possible through the integration of no-code toolsets powered by AI and blockchain technologies, enabling users to actively engage in co-creation without extensive technical expertise. The platform's innovative flash-licensing model fosters real-time collaboration between brands and Prosumers, while blockchain ensures the security and automation of royalty processes. Prosumers and brands benefit from perpetual earnings for each subsequent sale of their creations, establishing a dynamic and sustainable creator economy within Parallel Worlds.

Parallel Worlds employs a blockchain-agnostic approach for digital rights management, ensuring security, transparency, and traceability of intellectual property through interoperability with multiple blockchain networks. In addition, MRKD under Parallel Worlds holds patents, including a system and method to empower brand owners in maintaining control over their valuable IP within a virtual economy. This system features a mark that allows for the identification of legitimate branded items and, optionally, enables the identification of non-legitimate or fraudulent branded items. These items encompass various trademarks, objects associated with the brand, and items featuring trademarked, patented, or copyrighted components or materials.

Absolutely. Parallel Worlds offers comprehensive support, including documentation, tutorials, and customer assistance, ensuring users of all levels have a seamless and rewarding experience. Furthermore, we provide tailored creative agency services for businesses seeking a heightened level of support and expertise. Our team collaborates closely with brands to understand their unique identity and goals. From conceptualization to execution, we guide brands through the entire creative process, offering strategic insights, design and technical expertise.